Cuba City, Wisconsin – Nestled in America's heartland, a peculiar yet poignant display honours every US President along the town's main thoroughfare. What began as a bicentennial project in 1976, the 'Parade of Presidents' has been lovingly maintained for decades, largely due to the unwavering dedication of one local, Donna Rogers.
Since its inception, 77-year-old Ms. Rogers has been the driving force behind this distinctive historical exhibit. The project features a series of decorative shields, each bearing the name and presidential tenure of a US leader, proudly displayed along the central street of Cuba City. Her commitment ensures that the legacy of American presidents, from George Washington to the incumbent, is continually recognised and preserved for residents and visitors alike.
A Bicentennial Brainchild Blossoms
The 'Parade of Presidents' was conceived as a local initiative to celebrate the United States' bicentennial anniversary. Local residents, fuelled by patriotic spirit and a desire to create a lasting tribute, decided to line their main street with a chronological display of presidential history. This ambitious community project aimed to educate and inspire, transforming a routine drive through town into a journey through American political heritage. The initial enthusiasm was palpable, with community members contributing time and resources to bring the vision to life. However, maintaining such an extensive and evolving exhibit requires consistent effort, a challenge Donna Rogers willingly embraced.
Over the years, as presidents have come and gone, Ms. Rogers has taken on the mantle of updating the parade. This involves meticulously designing, creating, and installing new shields as each new administration takes office. Her work is not merely an act of civic duty but a passion project, ensuring the exhibit remains current and complete. NPR Arts recently reported on her pivotal role, highlighting her nearly half-century of continuous involvement and her hands-on approach to keeping the unique tradition alive. "She’s the one who keeps it all going," the US arts and culture outlet noted, underscoring the magnitude of her individual contribution to the rural community.
Hands-On History in the Making
Ms. Rogers’s involvement extends beyond merely adding new presidents. She is reportedly responsible for ongoing maintenance, ensuring the shields are in good repair, clean, and appropriately displayed. This includes painting, minor repairs, and coordinating their proper placement along the main street. Her dedication ensures that the historical integrity and visual appeal of the parade are consistently upheld. Local legend has it that she’s often seen working on the displays herself, sometimes with the help of community volunteers, reflecting her deep personal investment in the project's longevity. This hands-on approach is particularly impressive given the evolving nature of the display, which now spans 46 presidential terms.
Financially, such a long-running community project requires resources. While specific funding details were not elaborated upon by NPR Arts, it's understood that community fundraising, local council support, and possibly personal contributions likely play a role. The cost of materials, fabrication, and installation for each new shield, especially with contemporary artistic standards, could easily run into several hundred Australian dollars per president, underscoring the ongoing financial commitment required to sustain the parade over five decades.
A Lifelong Commitment to Legacy
For nearly 50 years, Ms. Rogers has been the unofficial curator of Cuba City's outdoor museum. Her commitment symbolises a broader sense of community pride and a desire to preserve history for future generations. In an era where many civic projects fade without sustained leadership, her enduring dedication stands as a testament to the power of individual initiative. The 'Parade of Presidents' is more than just a collection of names; it’s a living timeline, reflecting the democratic process and the continuous narrative of American leadership.
As Cuba City approaches the United States' 250th anniversary in 2026, the 'Parade of Presidents' will celebrate its own milestone. Thanks to Donna Rogers, this unique bicentennial project will undoubtedly continue to evolve, offering a tangible connection to history on the main street of a small Wisconsin town, demonstrating how one person's steadfast commitment can create a lasting community legacy.




